Jegan Ravi

I was reading this part in Bhagavad Gita where the almighty lord is giving gyaan to a stranded prince facing against his own kiths & kins and well-wishers including his Guru who has taught him all the warfare as his opponents in the battlefield. In one such place, the lord says, the journey is more important than the destination emphasizing the need for the prince to liberate the souls of his opponents by slaying them. By doing so, his actions would be in accordance with Dharma. Well, I get you! We all have come across this phrase in so many places already, what’s so special in it? So I was just pondering, what is new about it. I am one of those majority of the guys, who picturizes things as we comprehend them in mind. So until few days ago, I had always taken literally that journey is more important than destination.   So whenever we go on a road trip, I used to assume that the real fun is by enjoying the travel than the actual scenic spot itself. But that’s not w...

It was a long weekend, I was planning to call my day off a bit early and head to my home town. Out of nowhere, my phone rings. It was one of our business franchisees while I was working in a reputed Small appliances brand. He had been with us in the business for about a year, but he has never been contempt with the business profits as the growing expenses were always chocking him at the end of the month. I know where this call would be heading, but a genuine sales person never cuts off his business ally. So, I answered the call and mentioned him that I was heading to my home town and don't have luxury of time for now. But I know my request to have a discussion tomorrow was not even acknowledged by him and he asked me "Sir, you know, my profits are barely meeting the expenses and at end of the day, I am almost left with nothing. what should I do?" These questions are perennial for any retailer who has established their business post real estate crash, around 2009, ...